Presentations

Containers and More!

Presented by Jacob McCall, Orlando, FL

About the Presentation

When the right colors come together, it can be magic!  A seasoned designer in the floral industry, Jacob is experienced in all aspects of the industry including, retail, event, mass market, competition and education. He will share his cutting-edge ideas on trends along with his color expertise.  With the final session of the day, you will leave you motivated, excited about the latest research centered around color, and great ideas for container combinations.   Understanding how to appeal to the consumers’ emotions and what captures the eye can be the key to selling more annuals!

About the Presenter

Jacob McCall AIFD AAF CFD FSMD , is a seasoned designer having over seventeen years in the floral industry. Jacob is experienced in all aspects of the industry including, retail, event, mass market, competition and education. Jacob McCall AIFD CFD FSMD known for his cutting edge trends and color expertise. He also is an award winning designer and Florida state master designer. Jacob has traveled all over the united states teaching design and creating events for clients. You may have even seen him on the hit television show "who's wedding is it anyway."

Jacob had the honor of designing for celebrities such as Tiger Woods, Ken Griffey Jr., Grant Hill , Diana Ross, James Stewart, Jessica Simpson and many more. Jacob also was chosen to be the USA representative in the Americas Cup that took place in Brazil.